brand system
brand system
brand system
identity
identity
identity
brand market fit
brand market fit
brand market fit
ad design
ad design

conceived out of thin air
André Kroecher, co-founder of Daiya Foods, approached LaunchBox with several ideas. One of them is a quick change outdoor gear brand. André loves the outdoors. He loves his boat, he loves the mountains.
One thing you get on boats and mountains is changes in weather, and André didn't see anything that really solved that problem, so he started working on it. Part of that solution is PIKA.




testing the brand
One of the things that technology like 3D rendering and photo compositing allow us to do is test brands before launching products, and that's what we've been doing with PIKA.
A new tech clothing brand is expensive. If PIKA can find it's audience first, committing to giving them great products can follow.
The R&D is happening, the test runs are coming, but PIKA does not need distribution to build brand
We took a cue from Liquid Death - brand first. Stake a claim, say what you stand for, and find your audience.
PIKA is still building, and LaunchBox will be there as it grows.



Interested in working with us?
At LaunchBox we like things simple. No proposals, no contracts. You can start a plan with us and get 14 days to see if we're a fit. No payment details required. When you're sure you love it, you add payment details to your account and we keep going. Pause or cancel any time.
Plans & Prices
EARLY STAGE FOUNDERS.
Foundational brand & product design.

Ignite.
$7999
One Time
Brand, MVP UI, deck, and landing page in 30 days. Investor-ready, or we keep working.
Get credibility and scalability fast.
Brand System
MVP UI/UX
Pitch Deck
Landing Page
GROWING
STARTUPS
Robust brand and product systems.

LAUNCH.
$4999
Per Month
Ongoing brand, UI, deck, and launch design for fast-moving startup teams.
First 14 days free.
Unlimited Design
< 48hr Delivery
Senior Designers
1/4 Full-Time Cost
INCUBATORS & VENTURE STUDIOS
Multibrand design leadership.

SCALE.
$8999
Per Month
Design bandwidth and brand-system consistency across multiple portfolio companies.
First 14 days free.
Unlimited Brands
3 Designs at a Time
< 48hr Delivery
World-Class Identity Design
WE MEET YOU WHERE YOU’RE AT AND HELP GET YOU TO WHERE YOU’RE GOING
the promise
I grew up between London, Dubai, and Calgary, studied economic anthropology at McGill, and ended up in motion design and film titles, which is a strange path into brand work. It turned out to be a good one. Anthropology teaches you that every group runs on shared signals, and design is how you build them on purpose.
I built and sold an agency, then spent years designing products and launches for Nike, Adobe, Samsung, Bio-Rad, MGM and more. With those clients I noticed that the brands stayed sharp because of their systems, not because leadership was watching. They knew their audience and their voice, and they had rules that let a thousand people make good calls without needing to ask permission.
Founders don't have that. You're building something hard, and you shouldn't have to spend your energy policing whether the deck, the site, and the product still feel like the same company.
That's why LaunchBox exists. I build the system early so you can move fast and stay coherent, and so what you're making gets taken as seriously as it deserves.
I only work with companies I'd be proud to help win. I'm one person, I stay in it as long as it's useful, and I'll tell you when something isn't working, including my own work.
Based in Mallorca. Working with founders everywhere.

Questions deserve answers.
How often do you deliver designs?
How can I pause the service?
What tools do you use?
How do we work together?
What don't you do?
What do you mean by brand and design systems?
Do you offer refunds?
How does copyright work?

© 2026 LaunchBox.Design
EARLY STAGE FOUNDERS.
Foundational brand & product design.
Ignite.
$7999
One Time
Brand, MVP UI, deck, and landing page in 30 days. Investor-ready, or we keep working.
Get credibility and scalability fast.
Brand System
MVP UI/UX
Pitch Deck
Landing Page
GROWING
STARTUPS
Robust brand and product systems.
LAUNCH.
$4999
Per Month
Ongoing brand, UI, deck, and launch design for fast-moving startup teams.
First 14 days free.
Unlimited Design
< 48hr Delivery
Senior Designers
1/4 Full-Time Cost
INCUBATORS & VENTURE STUDIOS
Multibrand design leadership.
SCALE.
$8999
Per Month
Design bandwidth and brand-system consistency across multiple portfolio companies.
First 14 days free.
Unlimited Brands
3 Designs at a Time
< 48hr Delivery
World-Class Identity Design
WE MEET YOU WHERE YOU’RE AT AND HELP GET YOU TO WHERE YOU’RE GOING
the promise
I grew up between London, Dubai, and Calgary, studied economic anthropology at McGill, and ended up in motion design and film titles, which is a strange path into brand work. It turned out to be a good one. Anthropology teaches you that every group runs on shared signals, and design is how you build them on purpose.
I built and sold an agency, then spent years designing products and launches for Nike, Adobe, Samsung, Bio-Rad, MGM and more. With those clients I noticed that the brands stayed sharp because of their systems, not because leadership was watching. They knew their audience and their voice, and they had rules that let a thousand people make good calls without needing to ask permission.
Founders don't have that. You're building something hard, and you shouldn't have to spend your energy policing whether the deck, the site, and the product still feel like the same company.
That's why LaunchBox exists. I build the system early so you can move fast and stay coherent, and so what you're making gets taken as seriously as it deserves.
I only work with companies I'd be proud to help win. I'm one person, I stay in it as long as it's useful, and I'll tell you when something isn't working, including my own work.
Based in Mallorca. Working with founders everywhere.

Questions deserve answers.
How often do you deliver designs?
How can I pause the service?
What tools do you use?
How do we work together?
What don't you do?
What do you mean by brand and design systems?
Do you offer refunds?
How does copyright work?

© 2026 LaunchBox.Design
EARLY STAGE FOUNDERS.
Foundational brand & product design.

Ignite.
$7999
One Time
Brand, MVP UI, deck, and landing page in 30 days. Investor-ready, or we keep working.
Get credibility and scalability fast.
Brand System
MVP UI/UX
Pitch Deck
Landing Page
GROWING
STARTUPS
Robust brand and product systems.

LAUNCH.
$4999
Per Month
Ongoing brand, UI, deck, and launch design for fast-moving startup teams.
First 14 days free.
Unlimited Design
< 48hr Delivery
Senior Designers
1/4 Full-Time Cost
INCUBATORS & VENTURE STUDIOS
Multibrand design leadership.

SCALE.
$8999
Per Month
Design bandwidth and brand-system consistency across multiple portfolio companies.
First 14 days free.
Unlimited Brands
3 Designs at a Time
< 48hr Delivery
World-Class Identity Design
WE MEET YOU WHERE YOU’RE AT AND HELP GET YOU TO WHERE YOU’RE GOING
the promise
I grew up between London, Dubai, and Calgary, studied economic anthropology at McGill, and ended up in motion design and film titles, which is a strange path into brand work. It turned out to be a good one. Anthropology teaches you that every group runs on shared signals, and design is how you build them on purpose.
I built and sold an agency, then spent years designing products and launches for Nike, Adobe, Samsung, Bio-Rad, MGM and more. With those clients I noticed that the brands stayed sharp because of their systems, not because leadership was watching. They knew their audience and their voice, and they had rules that let a thousand people make good calls without needing to ask permission.
Founders don't have that. You're building something hard, and you shouldn't have to spend your energy policing whether the deck, the site, and the product still feel like the same company.
That's why LaunchBox exists. I build the system early so you can move fast and stay coherent, and so what you're making gets taken as seriously as it deserves.
I only work with companies I'd be proud to help win. I'm one person, I stay in it as long as it's useful, and I'll tell you when something isn't working, including my own work.
Based in Mallorca. Working with founders everywhere.

Questions deserve answers.
How often do you deliver designs?
How can I pause the service?
What tools do you use?
How do we work together?
What don't you do?
What do you mean by brand and design systems?
Do you offer refunds?
How does copyright work?

© 2026 LaunchBox.Design
EARLY STAGE FOUNDERS.
Foundational brand & product design.
Ignite.
$7999
One Time
Brand, MVP UI, deck, and landing page in 30 days. Investor-ready, or we keep working.
Get credibility and scalability fast.
Brand System
MVP UI/UX
Pitch Deck
Landing Page
GROWING
STARTUPS
Robust brand and product systems.
LAUNCH.
$4999
Per Month
Ongoing brand, UI, deck, and launch design for fast-moving startup teams.
First 14 days free.
Unlimited Design
< 48hr Delivery
Senior Designers
1/4 Full-Time Cost
INCUBATORS & VENTURE STUDIOS
Multibrand design leadership.
SCALE.
$8999
Per Month
Design bandwidth and brand-system consistency across multiple portfolio companies.
First 14 days free.
Unlimited Brands
3 Designs at a Time
< 48hr Delivery
World-Class Identity Design
WE MEET YOU WHERE YOU’RE AT AND HELP GET YOU TO WHERE YOU’RE GOING
the promise
I grew up between London, Dubai, and Calgary, studied economic anthropology at McGill, and ended up in motion design and film titles, which is a strange path into brand work. It turned out to be a good one. Anthropology teaches you that every group runs on shared signals, and design is how you build them on purpose.
I built and sold an agency, then spent years designing products and launches for Nike, Adobe, Samsung, Bio-Rad, MGM and more. With those clients I noticed that the brands stayed sharp because of their systems, not because leadership was watching. They knew their audience and their voice, and they had rules that let a thousand people make good calls without needing to ask permission.
Founders don't have that. You're building something hard, and you shouldn't have to spend your energy policing whether the deck, the site, and the product still feel like the same company.
That's why LaunchBox exists. I build the system early so you can move fast and stay coherent, and so what you're making gets taken as seriously as it deserves.
I only work with companies I'd be proud to help win. I'm one person, I stay in it as long as it's useful, and I'll tell you when something isn't working, including my own work.
Based in Mallorca. Working with founders everywhere.

Questions deserve answers.
How often do you deliver designs?
How can I pause the service?
What tools do you use?
How do we work together?
What don't you do?
What do you mean by brand and design systems?
Do you offer refunds?
How does copyright work?

© 2026 LaunchBox.Design
